Tenth Floor Expanding Locally and Nationally

CLEVELAND, OH, May 16, 2007 – Tenth Floor, a national interactive marketing and content management software company, announced today that Balajee Thangavelu has joined the company as Chief Technology Officer. The firm also hired Olivia Poggenpohl as Director of Marketing Strategy and added four additional positions at Tenth Floor.

Thangavelu brings with him extensive experience in information technology and programming. At Tenth Floor, he will be responsible for providing technology direction for the company and its clients, leading and managing the production team, standardizing Tenth Floor’s practices and processes, and identifying new business opportunities.

Most recently, Thangavelu worked at Broadvox where he was the Director of IT Development. He has also served in related positions at Progressive Insurance and General Electric.

“We are thrilled Balajee has joined the firm,” said Tony Pietrocola, Tenth Floor’s President. “His knowledge and leadership will be invaluable as we grow our firm locally and nationally.”

Olivia Poggenpohl was appointed as the Director of Marketing Strategy. A marketing expert and strategist, Poggenpohl will work closely with existing clients and prospective clients and assist Tenth Floor with its outward marketing efforts.

Poggenpohl headed her own marketing firm for nine years. Prior to forming her own company, she worked at Inacom Corporation and Bozell Worldwide.

Tenth Floor also named the following to new positions:

Heather Maryo, PMP, Senior Interactive Project Manager. A marketing and Web specialist, Maryo has nearly 10 years experience, and has worked on Web marketing projects for KeyBank and National City Bank.

Audrey A. Buchina, Web Application Developer. Buchina worked at Cox Consulting as a Web Programmer and served as Lead Programmer/Analyst at GE Consumer Products.

Lehel Horvath, Web Developer. Horvath has been a software consultant and contractor since 1999, working exclusively in the Microsoft environment.

Lisa Kotasek, Interactive Project Manager. (Tenth Floor – Minneapolis) Kostasek has 14 years of experience in marketing and communication. Her expertise has served companies such as Uponor, Inc., Fortis Financial Group and Cemstone Products Company.

About Tenth Floor
Tenth Floor, a national interactive agency and content management software firm, fuses interactive technology with results-oriented strategy development, creative designs and powerful content management solutions. Headquartered in Cleveland, OH, Tenth Floor also has offices in Minneapolis, Washington D.C. and New York.  Through proprietary BASE-10 content management, e-commerce, portal and email marketing software, Tenth Floor is a leader in providing results-oriented Internet solutions to Fortune 1000 and mid-size companies, including Honeywell, Arnold Palmer, Department of Defense, Tennant Corporation and Road & Travel Magazine. For more information, visit www.tenthfloor.com.

Contact:     
Kristin Wise                 
Tenth Floor
612-375-1010 x406
kwise@tenthfloor.com